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IDEA Awards 2013: Windows Phone Walks Away With 4 Awards (2 Golds for Nokia)

July 2, 2013 No Comments

 

At the  2013 International Design Excellence (IDEA) awards, Windows Phone got tons of love as Nokia took home 3 awards (2 gold) and HTC ended up with a gold and silver.

Nokia’s awards

  • GOLD: Lumia Range
  • GOLD: Color and Materials design strategy across its product offering
  • BRONZE: Nokia 206

The judges noted that the design of the Lumia family…

include a commitment to purity and paying attention to every detail; making products that are simply built better, ensuring a deep collaboration between engineering and design; and making certain that the products are always human and feel natural.

On colors and materials strategy

impactful, character-rich brand identity that allows Nokia to stand out from the crowd. This approach has enabled Nokia to innovate through materials, bringing color distinctly back into a market that was historically black and gray. This consequent approach to product making builds on Nokia’s heritage of color, quality and mastery.

HTC Awards

  • GOLD: Windows Phone by HTC 8S
  • SILVER:Windows Phone by HTC 8X

 

You can read more about the awards here

via Nokia

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