Microsoft and China Unicom Create Alliance To Strengthen Sales In ChinaDecember 8, 2012 1 Comment
On December 7th, China Unicom the worlds third largest wireless provider announced a partnership with Microsoft to help reinforce Windows Phone sales in the Chinese market. China Unicom and Microsoft officials said the new Windows Phone alliance will “lead to the development of more innovative devices and attract more partners”.
Kevin Turner chief operating officer of Microsoft said the following in Beijing on Thursday:
“China is the No 1 market worldwide in terms of PC, tablet, mobile and Internet users. “It is a very exciting place.”
“We believe there is a great opportunity across the country to provide new business models to partners, new technologies to developers and best services to customers,”
Seven cell phone manufacturers, including Nokia Corp, HTC Corp and Samsung Group, and the chipset makers Qualcomm Inc and Intel Corp, will be among the first members of the alliance.
Ji Chendong, telecom analyst at KPMG China, said he is confident the alliance will give sales of Windows Phone devices a boost next year.
Ray Yam, president of HTC China, said it would take less time for Windows Phone devices to realize explosive growth than Android smartphones.
“Circumstances have changed,” Yam said.
“The well-developed network infrastructure and higher smartphone penetration rate in China have both laid a good foundation for Windows Phone handsets.”
China Daily is reporting on the matter where you can read more of this exciting news…MBGWTags: China, china daily, china unicom, HTC, Kevin Turner, Nokia, PartnershipNews