HTC: We Are ‘Going Big’ on Windows Phone 8September 6, 2012 3 Comments
HTC is the only OEM left that hasn’t announced their 2012 offering of Windows Phone 8. Samsung announced their ATIV S and Nokia just announced the Lumia 920 & 820. HTC is rumored to be launching 3 new devices which one of them (Accord) has been leaked all over the Internet.
Now the company’s president of global sales and marketing, Jason Mackenzie stated that HTC that they will be “extremely bullish on Windows Phone 8, and we’re going big,” with Windows Phone 8.
He also stated the following:
“We as a company have to be more vocal and more aggressive in the way we’re communicating,”
“As a company HTC knows how to change, and so we’re optimistic that we can change with this new market,”
“From a hardware perspective to date the [Windows Phone] products have not been that exciting,” he said. “All these OEMs have been giving their varsity products to Android, and Windows hasn’t had really strong super-phones.”
We will see how HTC plans to go big on Windows Phone and re-energize the company.