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Concept Art: The Next Microsoft

July 11, 2012 2 Comments

A few of our readers recently tipped us about a certain concept art and design by Andrew Kim, a student at Art Centre College of Design. His vision of a ‘new’ Microsoft is so intriguing that i literally combed over all his work a few times before posting this on here. It is not only designs showing off new logos and advertisements but to me it represents the direction Microsoft has been headed these past few years. It has been a slow process but now Microsoft is being seen by consumers as an innovative company with an attention to detail. This of course gets shown off to its entirety with the announcement of the Microsoft Surface.

drew Kim’s concept work is for the new Microsoft goes pretty far. I have chosen a few to highlight here as I would like to hear our readers opinions on Kim’s vision. Please visit his full body of work at his website here.

Here we have part of Microsoft’s consumer product line with new logos. What do you think of the one unifying logo being used by multiple products just in a different way?

To take it the extra mile, he also included new themes for Windows Phone.

So what do you guys think?

 

Source: Andrew Kim

Hyde13

Addicted to WP7, 360 and tech in general...

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  • http://www.facebook.com/richeymeister Mark Richey

    There’s stuff I like, and stuff I find questionable. For example, I like Windows Phone being placed with Surface, but his view is Windows 7.5 lumped with the more forward thinking Surface, and the Windows Phone 8 in another group. We all know that eventually, there will be no Windows Phone 7.x and in particular, even if the devices remain viable, they won’t have the old Start screen.
    I also can’t say I like the Office logo. I get it, just don’t like it and I am not sure the image of a cubicle is exactly what Microsoft wants to convey. On the other hand, I can see the single slash replacing the 4-pane window, but I don’t necessarily agree that the present logo doesn’t work. And again, we are talking an integrated Windows, so a different logo for the Surface and another for Windows 8 Pro doesn’t make sense.
    Aside from that, the energy is comendable, and the imagery compelling.

    • http://wp7connect.com Hyde13

      Good points… I really like the advertising and the overall approach… The logos need work…

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