Nokia is on the Road to Re-branding – Creates New Typeface (Font)March 28, 2011 No Comments
Nokia has taken many steps lately to re-create itself. The partnership with Microsoft has definitely been the biggest change for the company so far. In a move to try to set itself apart from other companies they have created a new typeface for digital use and future phones called Nokia Pure.
This might seem as a simple thing to many. But for me, I believe it’s a move to begin small changes to separateÂ itself from other OEM’s delivering Windows Phone devices. We all know that Nokia will have a longer leash than the others when it comes to changes inÂ core aspects of the windows Phone. What a perfect way to begin those subtle changes then to have their own font.
May I add a pretty nice looking font at that…Tags: Font, Microsoft, Nokia, Typeface, WP7News